The domestic bathroom industry has gone through a period of sustained explosive growth and is now entering a period of rapid development. At this time, in order to gain an advantage in market competition, distributors are also considering various measures to improve their sales skills and increase sales.
Accurately grasp sales timing
To shape your uniqueness to customers at critical moments, so as to inspire them not only to be willing to purchase your product, but also to urgently transact with you, making them realize that this is an opportunity they cannot miss. So either you can clearly surpass your competitors in a certain level of value (the one that can successfully resolve customer conflicts is value), or you need to learn to create a sense of scarcity.
But some bathroom salespeople do not intentionally obtain customer commitments. Rarely can a transaction be made with just one interaction. It is a chain accumulated by several small decisions, and you must break through one by one in order to stand out in the hands of many competitors. At this time, obtaining customer commitment is an effort to cross each decision and a design that strives to bring the transaction closer.
Selling products is also promoting enterprises
Successfully selling oneself and keeping a good impression in the minds of customers, honesty, trustworthiness, and fun are all good qualities, and the bottom line is that customers don't dislike you at least.
However, some bathroom salespeople often give up their efforts to follow up and drive customers due to concerns about their dislike.
Accurately grasping consumer psychology
Be good at integrating a range of information or tools to prove to customers that what you say is true. If there is sufficient, low-cost empirical material to prove it, it will naturally be better, which is biased towards rational empirical evidence; Without empirical materials, one must learn to "tell a story", telling a specific, detailed, and corroborating story. Of course, these are all pre arranged, otherwise it really becomes storytelling.
But some bathroom salespeople are unwilling to spend time integrating these "evidence" and always focus their efforts on persuasion and on-site performance. Remember: All events that fall into sales trajectories will lead customers towards rational thinking, and "decisions in a rational world have insufficient evidence.". The highest level of sales is that customers do not feel the existence of sales!
Matching enterprise resources to meet consumer needs
To connect the customer's needs with the services you can provide, you need to tell them what value you can bring and what problems you can help them solve. You need to interact and communicate from the customer's perspective and with their inner conflicts. The bottom line is that you need to make the customer feel that you understand their needs.
But some bathroom salespeople cannot handle a conversation, are led by the customer's nose, cannot understand their core resources, and do not actively match your resources with the customer.
In short, if a bathroom enterprise wants customers to purchase your product, the first step is to enable them to achieve rational "value". Bathroom sales personnel complete the transaction and sales through the above steps.